Xiaomi has entered into a strategic partnership whereby it will sell its products through the Foodpanda delivery service. It is Asia’s largest food and grocery delivery network outside of China, operating in 12 markets.
Foodpanda will offer shipping for a wide range of Xiaomi electronics and home appliances in Singapore and Thailand. In addition, the Foodpanda app will also be preloaded on new Xiaomi phones in 10 markets in Asia.
This is the first such Xiaomi trade partnership in Asia outside of China. The companies say that now buyers of smartphones, tablets, TVs, accessories and other appliances will be able to receive home orders within 30 minutes. The partnership was also an important step for Foodpanda to diversify and expand its range of products into the non-food category.
Foodpanda has recorded an 18x increase in orders for computers and mobile devices this year compared to 2020. In addition, the delivery service has partnered with 1,000 electronics stores in Asia in 2021 alone.