We already reportedthat mobile operators in South Korea halved the price of Samsung Galaxy S22 smartphones to support a sharp drop in sales amid controversy over the Game Optimizing Service (GOS), which reduces gaming performance.
The source confirms that this paid off: South Korean telecom operators sold over a million Samsung Galaxy S22 series phones in a much shorter period of time than it took the Samsung Galaxy S21. However, the source adds that the decision to sharply lower prices was made by Samsung. And it is the manufacturer who will suffer the losses.
Yes, the company will be able to credit itself with the quick implementation of the plan, but this will affect the earnings of the South Korean giant in the next reporting period. However, the company’s latest financial report showed that it can afford it.
“When discounts increase at the same time in all three telecommunications companies, this decision is made by the manufacturer,” the source said, confirming that this is how Samsung is trying to make amends after the scandal.