Honda Two-Wheeler plans to achieve 30 per cent share of India’s electric two-wheeler market by 2030. To achieve this goal, Honda will launch three e-scooter models by 2030. With this, the company has set a target of selling one million electric vehicles.
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Atsushi Ogata, President, Honda Motorcycle & Scooter said that the upcoming electric scooter will be cheaper than the Activa. It could be priced between Rs 72,000 to Rs 75,000 (ex-showroom). Atsushi said that with this product, the company is targeting customers who want to buy an electric scooter as an additional option. It will be an affordable mid-range product.
At present, only Bajaj and TVS are selling electric scooters among the old two-wheeler makers. The two-wheeler electric vehicle market is dominated by startups like Ather, Ola Electric and Pure EV, including Hero Electric and Okinawa. However, all this will change as almost every old two wheeler brand will launch competing electric scooters in the times to come.
Apart from Honda, two-wheeler companies like Yamaha and Suzuki are also preparing to bring electric scooters. Hero MotoCorp is all set to unveil its first electric scooter under its electric scooter brand ‘Vida’ on 7 October. Let us tell you that Hero MotoCorp is a major investor in EV startup company Ather and sells Ather scooters from its dealership. On the other hand, TVS Motor has made major investments in two-wheeler EV Ultraviolet.
It will be interesting to see how the start-up companies face the electric vehicles of the old companies. While older manufacturers have decades of engineering, manufacturing and distribution experience in the two-wheeler market, newer players lack all three.
Talking about Honda, currently, Honda Motorcycle and Scooter India is testing the Benly electric scooter in India and the scooter was also spotted at the Automotive Research Association of India (ARAI).
Talking about the Benli electric scooter, Honda offers 4 different models of electric scooters in Japan. These variants include Benly e: I, Benly e: I Pro, Benly e: II, and Benly e: II Pro. The Benly electric scooter range in Japan has been made available primarily for last-mile delivery in the commercial and fleet segments. The powertrain and hardware of this scooter can also be used to power the commuter-friendly electric scooter.