New Delhi: Last year, telecom companies raised the prices of recharge plans. Now again this year, private telecom companies are all set to give a big shock to consumers by raising the prices of recharge plans. The companies had increased the prepaid tariff in December 2021. Gopal Vittal, CEO, Bharti Airtel, has said that prepaid tariffs are likely to increase again in 2022. However, he also clarified that this will not happen in the next three-four months. Not only Airtel but now Vodafone Idea has also signaled an increase in prepaid tariffs. Vodafone Idea CEO Ravinder Takkar said the company would not wait for two years to raise tariffs. Vodafone Idea Will increase tariffs in 2022 itself. Telecom companies are currently concerned about SIM consolidation. The tariff will be increased only after the SIM consolidation level goes down.
Airtel has repeatedly stated that the average revenue per user (ARPU) target is Rs 200. The long term target is around Rs 300. Vittal said that Rs 300 is Indian without reaching ARPU Airtel The company cannot get 15% RoCE (Return on Capital Employed). Of the company ARPU It has already risen from 10 QoQ to Rs 163 due to low tariff effect. The effect of the tariff hike is likely to be felt by the end of FY2022. Vodafone Idea (Vi) Is also trying to do the same. According to analysts, it is difficult for Vodafone Idea to survive without an increase in prepaid tariffs. Mobile in India Tariff There is still a lack of returns for operators. Therefore, once again in 2022, companies can increase the prepaid tariff.