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Online alcohol sales in Russia will start in 2022

All this will take place as part of a special experiment that will last until 2024. At the same time, only producers will be able to trade in drinks, and they will be presented on a specialized website of the Russian Post. It is the state-owned company that will deliver alcohol to consumers.

In order to control the age of the buyer, specialists intend to use the Unified Identification and Authentication System (ESIA).

The pilot project is also expected to be launched in St. Petersburg, Leningrad and Nizhny Novgorod regions. This will be done in order to additionally support Russian winemaking.

At the moment, the project is at the stage of an interdepartmental agreement.

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