New Delhi. Netflix and Microsoft have announced a partnership. Along with this, Netflix has also brought ad supported subscription plan. Netflix had recently announced to bring a new ad-supported plan in case the subscriber base is low. Now both the companies have shared this information in the blog. Although the fixed date has not been told yet, from when the ad-supported plan will be brought.
Microsoft said that the company is quite thrilled to be coming with Netflix. Microsoft will reach Netflix audiences with advertising needs. That is, the ads on Netflix will come only through Microsoft Platform. Netflix has made it clear that its ad-free Basic, Standard and Premium plans will be available for both new and old customers.
How will Netflix make New Monthly Plan cheaper?
Speaking on the partnership, Netflix COO Greg Peter said, “It’s just early days. Our objective is very clear. We want to give a completely different experience to the customer. Earlier this month there were reports that Netflix is in talks with Warner Bros., Universal and Sony Pictures Television for a supported model of the app. However, no such clarification has been given by Netflix so far.
Netflix said that it lost 2 lakh subscribers in the first quarter. Actually the company is facing competition with many other brands. It is being speculated that due to Amazon Prime and Disney, the subscribers of Netflix have also decreased. Also, due to the weakening economy, many people have not bought its plans. One reason for the loss of 7 lakh subscribers due to the Russia-Ukraine war is due to the high cost of Netflix’s subscription plans.