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HomeDigit NewsMobile phone retailers body opens front against Oppo, alleging unfair trade practice

Mobile phone retailers body opens front against Oppo, alleging unfair trade practice

New Delhi. AIMRA, an association of mobile phone retailers, has accused Chinese smartphone maker Oppo of indulging in an “unfair trade practice by limiting its products to the online platform itself”, saying that the company will not allow offline shops. ‘Proper Distribution is not honoring its commitment to support’. However, the Chinese mobile maker has blamed the chip’s global shortfall for not being able to sell its products through traditional retail outlets.

The All India Mobile Retailers Association (AIMRA) has said that the manufacturers of mobile phones are “not providing a level playing field” to its members. He said the retailers are planning to launch nationwide protests against this “partisan trade” practice.

In a letter to OPPO India President Elvis Zhou, the association said, “Banning a product from the core retail fraternity establishes an unfair and biased trade practice that may adversely affect the country’s economy.”

Arvinder Singh Khurana, national president of IMRA, an organization of 1.5 lakh retailers, said in this letter, “Despite your commitment, the supply has been kept only for ‘online retail market’, which the mainstream retail industry considers a breach of trust and words .’

Responding to this allegation, Oppo Head (Modern Business) Nitin Singh said that Oppo India is committed to its core retailers. It is also trying to address the supply issues arising out of the global situation of shortage of chipsets and raw materials. He hoped the supply would improve by the end of April.

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