Maruti Jimny Vs Mahindra TharImage Credit source: Maruti Suzuki/Mahindra
Organization of Auto Expo in January 2023 and grand entry of Maruti Suzuki Jimny in it. This moment was quite special for Maruti, after all a new off-road SUV was being added to its lineup. On the other hand, there was a corner where there was some commotion. Jimny was being said to be a direct threat to Mahindra Thar. It was believed that Maruti’s new SUV would reduce the market share of Thar. If we look at the recent figures, the condition of Jimny is not good and the strength of Thar is still continuing.
If we look at the figures for November 2023, Jimny sales have fallen by almost 45 percent. Initially it had received full bookings, but since last few months it is not getting new customers. last month jimny Only 1,020 units were sold. Whereas 5,810 units of Mahindra Thar were sold. Let us see why people are not buying Jimny to compete with Thar.
Thar vs Jimny: Jimny lags behind Thar like this
Mahindra Thar beats Maruti Jimny in many aspects. Let us see how Thar was able to maintain its dominance even after the arrival of Jimny.
Size: It is very clear that Mahindra Thar is bigger than Maruti Jimny in terms of size. Its road presence is also more powerful than Jimny. The width and height of Jimny is less as compared to Thar. Apart from this, ground clearance of Thar is also high.
Engine: Maruti Jimny comes with only one engine – 1.5 liter naturally aspirated petrol engine. Whereas in Mahindra Thar you get 1.5 liter diesel engine, 2.2 liter diesel engine and 2.0 liter petrol engine. Customers have many options according to their needs.
Roof: The roof of Mahindra Thar may also be responsible for the falling popularity of Jimny. In fact, many customers buying off-road SUVs prefer a soft-top roof which they get only in Thar. The Jimny has only a hardtop roof, which will also be found in the Thar.
legacy and value
Even today there is no dearth of fans of old jeeps in India. Mahindra Thar is carrying forward the legacy of Jeep. In today’s time, if someone wants to have a jeep then he prefers to buy Thar. Apart from this, price is also a reason which takes Thar a step forward.
The starting ex-showroom price of Mahindra Thar is Rs 10.98 lakh. On the other hand, the starting ex-showroom price of Maruti Jimny is Rs 12.74 lakh. Maruti has recently launched Jimny Thunder Edition for a limited period, whose ex-showroom price starts at Rs 10.74 lakh.