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HomeAutoLack of chip reduced production of Maruti Suzuki, know how affected it...

Lack of chip reduced production of Maruti Suzuki, know how affected it was

Ajay Seth, CFO, Maruti Suzuki, said that due to lack of electronic equipment, our production is being limited. The company has not been able to produce 51,000 units of the vehicle in this quarter. In such a situation, due to limited availability of electronic equipment, there is a problem in planning the production. The supply position of the electronic equipment still remains uncertain.

Lack of chip reduced production of Maruti Suzuki, know how affected it was

Seth informed that the company’s supply chain, engineering, production and sales teams are working towards maximizing production with the available semiconductors. Let us tell you that the company is getting great bookings and due to the lack of production, the company has 3.5 lakh units pending orders. This includes about 1 lakh new models of the new Brezza and Grand Vitara.

Lack of chip reduced production of Maruti Suzuki, know how affected it was

Along with this, Seth informed that due to rising prices of goods in the June quarter, input expenditure has also increased and the company has also faced this problem. At the same time, company officials said that the company will further strengthen the SUV segment in the coming time so that it can make an impact in the SUV segment like other segments.

great booking

great booking

Maruti Suzuki currently has 3.5 lakh units of the car to be delivered and this includes 70,000 units of the new Brezza and 20,000 units of the Grand Vitara. Apart from these, new models and higher trims account for 50% of the total bookings. The company’s new models are getting a great response, due to which there is a long wait for new models and CNG vehicles.

Lack of chip reduced production of Maruti Suzuki, know how affected it was

Along with this, the company official said that Maruti Suzuki’s Strong Hybrid is getting good response and in such a situation, Strong Hybrid technology will be given in the upcoming SUV. Not only this, this technology will also be brought to the existing models. Currently, this technology has been given only in Grand Vitara, it has been made available in Zeta and Alpha variants.

Lack of chip reduced production of Maruti Suzuki, know how affected it was

Along with this, the company official said that Maruti Suzuki’s Strong Hybrid is getting good response and in such a situation, Strong Hybrid technology will be given in the upcoming SUV. Not only this, this technology will also be brought to the existing models. Currently, this technology has been given only in Grand Vitara, it has been made available in Zeta and Alpha variants.

DriveSpark Ideas

Maruti Suzuki is getting good bookings and the company is constantly working towards increasing production to reduce the waiting period, but the lack of chips is causing trouble. For many of the company’s cars, the waiting period has reached 6 to 8 months.

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