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Intel is dropping iconic Pentium and Celeron brands. Instead, we will be offered processors “Processor”

Intel decided to abandon the Pentium and Celeron brands. Today, a press release was published, where Intel told which families will be present in its assortment in the future.

So, the new name is Intel Processor. Yes, Intel has introduced a family of processors called “Processor”. It is under this brand that new junior CPUs will be released, which otherwise would have been released under the names Pentium and Celeron. The first Processor processors will appear in the mobile CPU lineup in 2023, that is, apparently, in the Raptor Lake mobile lineup.

Intel itself says that this decision was made for optimization, and now the company will be able to pay more attention to products in the Core, Evo and vPro brands. True, this does not directly explain the need to abandon the legendary brands. Recall that the first Celeron processor appeared back in 1998, and the first Pentium came out in 1993, that is, next year the brand will be 30 years old.

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