Hero MotoCorp’s festive season has seen sales of its popular models in the retail segment including the 100cc Splendor+, 125cc motorcycle Glamor and Super Splendor and the Xpulse range in the premium segment.
The festive season also witnessed strong customer preference for Destiny scooters, leading to double digit growth. The company said the sale was driven by high demand in Maharashtra, Gujarat, Rajasthan, Uttar Pradesh, Bihar, Jharkhand and Karnataka.
In a statement, the company said, “To kick-start this year’s auspicious festive season, Hero MotoCorp has launched Hero Gift – Grand Indian Festival of Trust. The initiative includes exciting model refreshes, retail benefits, multiple finance plans, pre-orders and more. -Booking offers and much more were included.
Recently, the two-wheeler manufacturer has tied up with Terrafirma Motors Corporation (TMC) for distribution of vehicles. India being one of the largest two wheeler markets in the world, manufacturers work hard to gain an edge.
In that race, Hero MotoCorp has topped Honda last month. With sales of 5,07,690 units in the domestic market, Hero leads the way with a 0.44% year-on-year growth in volume to 2,228 units.
Hero garnered 56,950 units over the 4,50,740 units sold in August 2022 and registered a Monthly Growth of 12.63%. With such figures, Hero has a market share of 30.79% among the major two wheeler manufacturers. Honda is at the second position with 4,88,924 units sold domestically.
The Japanese brand witnessed 5.44% YoY growth and 15.53% Monthly growth. Two Wheeler Sales TVS secured the third position in September 2022 with 2,83,878 units and year-on-year growth of 16.30% and Month-on growth of 18.62% Recorded Monthly Growth. On the other hand, Bajaj is at the fourth position with 2,22,912 units. It is followed by Royal Enfield at 5th position with 73,646 units. While Suzuki has posted a steady lead with 72,012 units.