Tuesday, October 4, 2022
HomeDigit NewsBMW topped the premium segment of the Russian car market

BMW topped the premium segment of the Russian car market


According to the Avstostat agency, Russian BMW dealers sold 46,802 vehicles in 2021, which is 10% higher than a year earlier. This allowed BMW to lead the premium segment of the automotive market in Russia for the second year in a row.

Last year, a record number of BMW M sports models were sold in our country – 3579 cars, while sales growth for the year amounted to 18%. The brand also reportedly sold 2,613 Minis, up 3%. Russia leads the world in terms of the share of John Cooper Works sports models (26%) in the total Mini sales structure.

This year, sales of electric BMW iX and BMW i4 will begin in Russia, in addition, a new BMW 2 series coupe will be released in the near future. In addition to these new products, BMW is preparing a number of other high-profile premieres, which will be announced later.

Last year, BMW Group Russia managed to achieve strong sales figures despite the impact of factors such as a shortage of semiconductor components, rising raw material prices and disruptions in global supply chains. Under these conditions, we have not only maintained a balanced range of models and a stable offer of cars for our customers, but also increased sales across all brands.

Head of BMW Group Russia Irina Shramko

.

- Advertisement -
MOBILE

Auto

Two Wheeler

BUSINESS AND FINANCE

Digit News