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Audi India shocks customers, ex-showroom prices to increase by up to 1.7% from January 1.

Mumbai: Audi, a German company that manufactures luxury cars, has announced to increase the prices of its cars by 1.7% today i.e. on 08 December. The prices of the cars have been increased due to the increase in the cost of inputs and operations. This increase in prices will be applicable from January 01, 2023.

Mr. Balbir Singh Dhillon, Head, Audi India, said, “The core objective of Audi India’s business strategy is to focus on a model that delivers profitability and sustainability. The decision to increase prices has been taken due to input and operational expenses associated with the supply chain. The new price range of our models is aimed at maintaining the premium priced position of our brand and ensuring sustainable growth for Audi India and our dealer partners. As a brand, we have always been focused on humanity and continue to ensure that the impact of the price hike is as minimal as possible on our customers.”

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Audi India’s current line-up includes the petrol-powered Audi A4, Audi A6, Audi A8L, Audi Q3, Audi Q5, Audi Q7, Audi Q8, Audi S5 Sportback, Audi RS 5 Sportback and the Audi RSQ8. The e-tron brand comprises a wide range of electric vehicle portfolio, including the Audi e-tron 50, Audi e-tron 55, Audi e-tron Sportback 55 and India’s first electric supercars Audi e-tron GT and Audi RS In comes the e-tron GT.

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