In the fourth quarter of 2021, Apple surpassed vivo in smartphone sales in China and became the No. 1 brand in the largest market for the first time in six years since the iPhone 6 took the lead in it. According to Counterpoint Research, Apple’s market share was a record the highest of all time, at 23%.
Vivo and OPPO ranked second and third respectively. The results of the fourth quarter are presented in more detail in the table.
The second table includes data for 2021 as a whole.
At the same time, smartphone sales in China in the fourth quarter of 2021 decreased by 2% compared to the third quarter and by 9% in annual terms. Note that four out of five smartphones sold in China in the fourth quarter of 2021 support 5G.
Smartphone sales for the whole year also continued to decline. This trend has been observed for the fourth year in a row. In 2021, the reduction was 2%.