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HomeDigit NewsAnant Ambani-Radhika Merchant Wedding: Anant-Radhika's marriage is not just a union of...

Anant Ambani-Radhika Merchant Wedding: Anant-Radhika’s marriage is not just a union of hearts, this is how the family business will benefit!

Anant Ambani and Radhika Merchant

Before the marriage of Mukesh Ambani’s younger son Anant Ambani and Radhika Merchant, there is talk of a 3-day pre-wedding event in Jamnagar on every platform. Almost all the big businessmen of the world, Bollywood-Hollywood stars, cricketers, footballers, politicians and sports persons participated in this celebration of more than Rs 1000 crore. But do you know that the marriage of Anant and Radhika is not only a union of two hearts, but can also be a deal that will be of great benefit to the business of both the families. Let us tell you how…

Before the marriage of Radhika and Anant, let us move towards the marriage of Akash Ambani-Shloka Mehta and Isha Ambani-Anand Piramal. If you look at the business of both the three wives of Mukesh Ambani, you will see some things in common. The business of these three families is also expected to benefit from this.

Isha-Anand’s marriage and business

Isha Ambani herself heads the retail network of Reliance. Whereas Anand Piramal’s company mainly works in the pharma sector. Reliance Group also does business in the pharma sector under the name ‘Reliance Lifesciences’, which was discussed a lot during the Covid period. This company had prepared a home test kit for testing Covid. In this way, with Anand’s company coming into the family, while Reliance gets the benefit of their medicine distribution network, Piramal Group also gets capital support along with Reliance’s branding and retail network. Recently Piramal Group has also entered the finance sector by diversifying its business.

Akash-Shloka’s marriage and business

Now, if we look at the marriage of Akash-Shloka, then Shloka’s father has a many years old business of diamond trading. The Ambani family does jewelery retailing business under the name ‘Reliance Jewels’. Reliance Group already has many brands for the general public, from ‘Vimal’ to ‘Ajio’, ‘Trends’, but its hands are empty in luxury brands. Recently, Reliance Group has also opened a ‘Jio World Mall’ with luxury brands in Mumbai. Therefore, Shloka’s father’s diamond trading business can help her in becoming a luxury brand. Anyway, after the marriage of Akash-Shloka, the number of Reliance Jewels stores has increased.

Anant-Radhika’s marriage and business

Now coming to the marriage of Anant and Radhika, the youngest son of the Ambani family, Radhika’s father Viren Merchant has opened Encore Pharma Company. He also has a diamond trading business. If seen this way, these new associates of Mukesh Ambani do business in pharma and diamond trading i.e. jewelery business. In this way, this marriage can help Reliance in building its life science and luxury brand. At the same time, Encore Group can get the benefit of Reliance’s retail and branding. Not only this, recently Reliance Group has also invested in online pharmacy company ‘PharmEasy’.


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